Privacy policy

Last updated: 24/01/2026

This Privacy Policy explains how KBeauté Cosmetics (the "Site", "we", "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase on www.kbeaute.fr (the "Site") or otherwise communicate with us (collectively, the "Services"). For the purposes of this Privacy Policy, "you" and "your" refer to the user of the Services, whether as a customer, website visitor, or another individual whose information we collect in accordance with this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not use or access any of the Services.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, particularly to reflect changes in our practices or for operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law.

How we collect and use your personal information

To provide the Services, we collect and have collected personal information about you over the past 12 months from various sources, as detailed below. The information we collect and use depends on how you interact with us.

In addition to the specific uses listed below, we may use the information we collect about you to:

• Communicate with you,
• Provide the Services,
• Comply with applicable legal obligations,
• Enforce applicable terms of use,
• Protect or defend the Services, our rights, and the rights of our users or others.

Personal information we collect

Information we collect directly from you

The information you provide directly to us through our Services may include:

• Contact details: name, address, phone number, email;
• Order information: name, billing address, shipping address, payment confirmation, email, phone number;
• Account information: username, password, security questions;
• Shopping information: items you view, place in your cart, or add to your wish list;
• Customer support information: information you choose to include in your communications with us, for example, when sending a message via the Services.

Information we collect through cookies

We automatically collect certain information about your interaction with the Services ("Usage Data") through the use of cookies, pixels, and similar technologies. Usage Data may include:

• How you access and use our site and your account;
• Device, browser, network connection, and IP address information;
• Any other interaction with the services.

Legal basis: For non-essential cookies (e.g., marketing cookies), we obtain your explicit consent through a cookie banner compliant with CNIL regulations.

Information we obtain from third parties

We may obtain information about you from third parties, including vendors and service providers who collect information on our behalf, such as:

• Support for the Site and Services (e.g., Shopify);
• Payment processors collecting payment information (bank account, credit/debit card, billing address) to process your payment and fulfill your orders.

We are not responsible for the accuracy of information provided by third parties or for their policies or practices.

User rights

In accordance with the General Data Protection Regulation (GDPR), you have the following rights regarding your personal information:

• Right of access: Request a copy of the personal information we hold about you.
• Right to rectification: Request correction of inaccurate or incomplete information.
• Right to erasure ("right to be forgotten"): Request deletion of your personal data, under certain conditions.
• Right to restrict processing: Request restriction on the use of your data.
• Right to data portability: Receive a copy of your data in a structured, machine-readable format and transfer it to another service.
• Right to object: You can object to the use of your personal data for direct marketing purposes.

To exercise these rights, please contact us at info@kbeaute.fr . We will respond to your request within the legal time limits.

Data retention period

We retain your personal data for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

• Orders: Your data is retained for 5 years after the closure of your account or the fulfillment of your order for legal and tax purposes.
• Cookies: Non-essential cookies are retained for up to 13 months.

International data transfers

In some cases, your personal data may be transferred outside the European Economic Area (EEA). Such transfers are conducted in accordance with Standard Contractual Clauses approved by the European Commission, ensuring an adequate level of data protection.

How we use your personal information

We use your personal information to:

• Provide products and services: process your payments, fulfill your orders, send notifications related to your account, facilitate returns and exchanges, etc.
• Marketing and advertising: send marketing, promotional, and advertising communications by email, SMS, or mail, and personalize advertisements.
• Security and fraud prevention: detect, investigate, and respond to fraudulent or illegal activities.
• Customer support: provide assistance and improve our Services.

Cookies

We use Cookies to power and improve our Site and Services, perform analytics, and tailor services and advertisements. You can configure your browser to delete or reject Cookies, but this may affect some functionalities of the Services.

How we disclose personal information

We may disclose your personal information to third parties for legitimate reasons, such as:

• Service providers: IT management, payment processing, customer support, cloud storage;
• Business and marketing partners: including Shopify;
• At your request or with your consent;
• As part of a business transaction: such as a merger, bankruptcy, or to comply with legal obligations (e.g., subpoenas, search warrants).